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The Builder's Corner Blog
Insights from the Calgary and area construction and home building industry. From phased community developments to staging tips, industry events, and everything in between.
Most builders rely on the same tired marketing tactics: a Facebook page that gets updated once a month, a website built in 2018, and hoping the phone rings. Meanwhile, your competitors who are thinking creatively about marketing are capturing the attention (and budgets) of your ideal clients. The good news? You don't need a massive budget to stand out. You need fresh thinking and a willingness to try approaches that most contractors haven't discovered yet. Here are marketing
Remember, every project is a marketing opportunity. Those photos you take today become the portfolio that lands you tomorrow's high-value clients. Make photography part of your standard project workflow—just like ordering materials or scheduling inspections.